Adara Home Health
The new website created for Adara Home Health better showcases its values, services and employer brand.
WEBSITE DEVELOPMENT, COMPANY VALUE LOGOS
Audience User Experience
The website navigation guides diverse audiences to the information they need by organizing content by "Care for Your Loved One" and "Health Care Provider Referrals" pages. Prominent calls to action are given to both prospective clients and provider referrals throughout the site.
Capturing the Adara Voice
Dayta closely collaborated with the Adara team to properly capture their tone of voice on the website. The process involved research, meetings, and a detailed review of the language, design and images to ensure an authentic presentation of the company.
Custom icons representing Adara's four values were created. The icons represent Adara from the colors to the imagery portrayed.